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Fifth Third MomentumTM recently hit a milestone: It now has helped customers pay down $5 million in student loan debt. The Fifth Third Momentum app, which launched three years ago, allows customers to round up their debit card purchases to apply to a student loan.
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“We’re proud to play a role in helping families find solutions for student loans,” said Melissa Stevens, chief digital officer for Fifth Third Bank. “Even in times of hardship due to the pandemic, we want to help our customers continue to work toward a goal we know causes a lot of stress, especially for our Millennial customers.”
Fifth Third Momentum allows users either to round up debit card purchases to the next dollar or to add $1 to every purchase.